Where will Social Media be in one year? This is a relevant question which is on every ones mind. From the independent Internet ranking company, Alexa, the top 4 sites are social media sites: 1.Google; 2.Facebook; 3.Yahoo; and 4.Youtube. These top 4 sites have been in the top 10 for quite some time now.
Why is this question relevant? Well with the influx of social media sites popping up every other day, at least it seems that way, it is important to know where to spend your time when you are online. Where will you get the most "bang for your buck", as they say. This is a good question. If you are marketing on social media sites, where should you concentrate your time to get the best results?
Twitter is now ranked at number 12 and one time Giant Myspace has slipped to number 18. I point this out because 2 years ago all you heard about was Myspace. That was the number one social media site with not much competition and no one had heard of Twitter. So, will all this competition be good for social media or will it just become a watered down system of random posts? Well, in my opinion, that is what Twitter is all ready. There is not much flow to the posts and they are definitely random. To have a conversation, you have to dm the person you are wanting to make contact with if you want to make sure they see the info. Is Facebook much better? At least at Facebook, you can respond to a post and it will be linked to that specific post. Thus, a conversation is formed.
So, where is Social Media headed in the next year. There are several new companies on the horizon and making a push to get noticed. The flavor of the day is Geostring.(ranked 13,604) They are trying to lure in members by paying them a $10 sign up fee. Of course, you can't get paid until your account reaches $100. Most members will quit before this happens. I am, also, hearing a buzz about Swom.(ranked 2186) They are calling themselves the social network for marketers and home based businesses. I am not sure what that means but I think I will pass.
Then you have the one year old company Peoplestring.(ranked 898) I think this is a company worth watching. Their Alexa rating has climbed over 300 points in the last 2 months. This is going to be the first Social Network to be traded on the stock exchange as a public company. The company is all ready sharing 70% of its ad revenue with any active members. The company will pay its members when their account reaches $25. Plus, the company is now fully integrated with Facebook and Twitter. So, over the next year Peoplestring is the company to watch. I believe 2010 will be the year Peoplestring changes social media as we know it today.
So, if you are a marketing using social media to build your business, I suggest you use the social media site which is paying its members, Peoplestring. You can link your account to two major players in social media. And, get paid for doing what you are all ready doing each day. This is a win / win situation for you. Good luck and happy marketing.